Only put up coupons at the end of the week. If you wish to post something that gets the audience engaged, add a quote to it. With so many myths like these out there, how does one know which advice is real? Keep reading and you will find out how to separate myth from fact when it comes to Facebook marketing.

Having a contest is a good way to glean fans. Offer prizes or special deals to those who like your page. Be sure to follow through properly and actually give out the prizes, or your honesty will fall into question.

If you want learn more about what your fans want, interact with them regularly. If people post things on your page, take note. The public has often provided marketing inspiration to numerous businesses. Do not ignore your fans, because you would not be very successful without them.

Don't ramble on your page. Don't fall into the Facebook trap of thinking more posting is best. People don't need to know every last thing you are up to. In fact, if you tend to ramble off-topic, you may actually be doing more harm than good. People follow you for a reason, so keep your focus on what you or your brand does best.

Make regular posts on your Facebook page. Setting up a page, putting in multiple posts on the first day, and then ignoring the page for the next several months will do nothing to improve your business. Set up a schedule for posting that meets your business's purpose for the Facebook page, and stick to it.

Don't be afraid to get personal. Even if you're a company, getting a little personal can really do a lot to build customer engagement and loyalty. But don't go too far! People don't need to know every single monotonous detail of your life. Find a happy balance that gets people interested in your brand.

When you get advice about "the best" of something, such as the best type of post, or the best type of content, or the best time to post, it will already no longer be the best. Why? Because your competition has read that post too and will be following it. Research your target audience and figure out your own personal "bests".

There is nothing wrong with posting links to content on your website from Facebook. People think that Facebook fans want to stay on Facebook all day - this is a myth. In fact, they're quite happy to visit your site as long as you offer them something of interest, so give it a try.

Use Facebook to show your expertise your field. Facebook can do a lot for building your leadership in a niche. Be looking for all opportunities you can find to post comments using your expertise. When you do so, you'll introduce yourself to lots of new people. This means more potential fans for your brand!

Now that you are better informed about Facebook marketing, make a start on how to best reach your intended customers. This advice that has been provided to you here will be of huge benefit. Use the tips to create the perfect marketing strategies.