How To Increase Bids On Almost Any Auction

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There is one little thing you can add to any auction, which should increase the bids on your auctions, even if you are selling the same thing that everyone else.
In most cases, this does not cost you anything, but provides an additional benefit and incentive to the bidder to bid on your action.
So what is it? Just include a free copy of an ebook, report, or tip sheet related to your listing.
For example, assume you are selling leather goods.
You can find or write a simple ebook, report, or tips sheet on "How to care for leather goods", or "How to bring old leather back to life," or "How to get stains out of leather," etc.
Now include this ebook free to the winning bidder.
It is even better if this ebook is sold elsewhere (by you or others) on the Internet for a certain dollar figure so you can put a monetary value on it.
Then definitely mention this fact in your listing.
For example: Winning bidder will receive a free copy of "How to care for your new leather goods".
This $19.
97ebook will be emailed free once payment is received.
So why does this work?First, it provides an added value to the bidder.
Not only do they get the item they are bidding on, but they are getting additional information on how to use the item better, cheaper, faster, etc.
It's a package deal that actually costs you nothing, but provides a real benefit to the bidder.
Second, given the size of auction sites, it is very hard to sell truly unique items.
There may be hundreds of people selling the same item.
But if you provide additional value by including one of these informational products with your items, you are a step ahead of the competition.
You can even add more than one info product if the item being listed is a higher priced item.
Just make sure the information is really valuable to the buyer.
Normally, these types of reports can be converted to a PDF file and then emailed to the winner.
This is really good for ebooks or information on dozens of pages.
But if the information is only a few pages long, you can go ahead and include a printed copy in your shipping materials for just a few extra cents.
Make sure any of these "freebie" info products you create are loaded with your contact information: email address, website, auction id, and links to your listing or other products you may have for sale online.
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