Creating Valuable Content - Giving People A Reason To Visit Your Website
Once you have your website setup and running, you next want to begin creating and distributing high-value content.
This can be in the form of online written articles, audio recordings (like telephone interviews or conference calls, etc), or even software (like ebooks).
Now this is much easier than it sounds, it's as simple as typing a 500 word letter that you email to your website that will interest and benefit your target audience, ie, potential prospects.
Put yourself in the shoes of your target market - your potential prospects - and try to think like they do: what problems would they be searching for? What answers are they seeking? What information would really help or benefit them? What knowledge or experiences do you have that you can share that will help your potential prospects? What failures or mistakes have you made that contain valuable lessons others could learn from? If you do not currently possess the information you think your prospects are looking for, research it! Google the topic and research it to find the information they'd be looking for.
You can then condense it and put it into your own words and voila: you've got content! You can do it in article form, video form or audio form or all three.
In the back office of the marketing system website you can find great trainings as well that you can not only use in this regard to create content from, but you'll also learn other great ways to create content for your website that will attract people to your site so you can start to "build your list" - a following.
The key to promoting your website is consistency.
Writing one article or posting one video is a start but you're going to need to consistently create content until you have a good base of valuable content that your prospects can search through so that they can see that following you is clearly in their best interest.
And the more they follow you, the more they begin to trust you and the more they will value your recommendations and the more likely they'll join you.
It doesn't have to be an article a day, it could be one or two articles or videos a week or even a month - just be consistent so your followers know what to expect - the more reliable you are the more trust you will build.
This can be in the form of online written articles, audio recordings (like telephone interviews or conference calls, etc), or even software (like ebooks).
Now this is much easier than it sounds, it's as simple as typing a 500 word letter that you email to your website that will interest and benefit your target audience, ie, potential prospects.
Put yourself in the shoes of your target market - your potential prospects - and try to think like they do: what problems would they be searching for? What answers are they seeking? What information would really help or benefit them? What knowledge or experiences do you have that you can share that will help your potential prospects? What failures or mistakes have you made that contain valuable lessons others could learn from? If you do not currently possess the information you think your prospects are looking for, research it! Google the topic and research it to find the information they'd be looking for.
You can then condense it and put it into your own words and voila: you've got content! You can do it in article form, video form or audio form or all three.
In the back office of the marketing system website you can find great trainings as well that you can not only use in this regard to create content from, but you'll also learn other great ways to create content for your website that will attract people to your site so you can start to "build your list" - a following.
The key to promoting your website is consistency.
Writing one article or posting one video is a start but you're going to need to consistently create content until you have a good base of valuable content that your prospects can search through so that they can see that following you is clearly in their best interest.
And the more they follow you, the more they begin to trust you and the more they will value your recommendations and the more likely they'll join you.
It doesn't have to be an article a day, it could be one or two articles or videos a week or even a month - just be consistent so your followers know what to expect - the more reliable you are the more trust you will build.
Source...