Follow the Stars and View the Latest Azzedine Alaia Collection
Fashion is big business and has been for decades, with even those who have no interest in the world of designer labels knowing the names of some of the biggest hitters in the business. Everybody has heard of; Calvin Klein, Prada, Gucci and Yves Saint Laurent just to name a few and it is this status that everybody in the clothing industry strives for from the moment that they design that first dress or their first pair of shoes. Everybody dreams of being a household name.
The problem is fashion is an incredibly saturated business and there are thousands of designers who have spent years of their life dedicating their time to gaining the qualifications and the experience necessary to be taken seriously in the industry and to have what it takes to be successful in the business. With such a heavy saturation of the market it takes a lot of work to hit the real big time.
A good indication of success in this industry is when you are worn by a celebrity that has a global status. It is a mutual action that helps both parties to progress their success and fame. The fact is there are hundreds of designers that have been supported big celebrity names but not even that can ensure true global notoriety.
One name that is pushing for true success is that of Azzedine Alaia, a designer whose big stumbling block to becoming a household name has nothing to do with his designs but more due to the fact that he has a difficult name to remember! Alaia has produced an incredible back catalogue since his early days, growing up in Tunisia, not exactly the heart of the fashion world. He began to get his name known during the 80s where he began to develop some partnerships with some of the biggest names in fashion; Prada and Jean Paul Gaultier just to name a few.
In recent years his success has been indicated by some of the names who have decided that he was the designer to wear for their big occasion. Madonna and Lady Gaga are two of the biggest names in the music industry and both have worn Alaia's dresses in the past. This is a true indication of how successful he is as a designer but yet he is still far from being the household name of some of his competitors. This fame is sure to come in years to come.
The problem is fashion is an incredibly saturated business and there are thousands of designers who have spent years of their life dedicating their time to gaining the qualifications and the experience necessary to be taken seriously in the industry and to have what it takes to be successful in the business. With such a heavy saturation of the market it takes a lot of work to hit the real big time.
A good indication of success in this industry is when you are worn by a celebrity that has a global status. It is a mutual action that helps both parties to progress their success and fame. The fact is there are hundreds of designers that have been supported big celebrity names but not even that can ensure true global notoriety.
One name that is pushing for true success is that of Azzedine Alaia, a designer whose big stumbling block to becoming a household name has nothing to do with his designs but more due to the fact that he has a difficult name to remember! Alaia has produced an incredible back catalogue since his early days, growing up in Tunisia, not exactly the heart of the fashion world. He began to get his name known during the 80s where he began to develop some partnerships with some of the biggest names in fashion; Prada and Jean Paul Gaultier just to name a few.
In recent years his success has been indicated by some of the names who have decided that he was the designer to wear for their big occasion. Madonna and Lady Gaga are two of the biggest names in the music industry and both have worn Alaia's dresses in the past. This is a true indication of how successful he is as a designer but yet he is still far from being the household name of some of his competitors. This fame is sure to come in years to come.
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